[spacer height=”-50px”]Digital Marketing Expert


SMstudy Certified Digital Marketing Experts are experienced facilitators who ensure that well-planned digital marketing strategies are in place to satisfy the targets set by the Corporate Marketing Strategy. Given the nature of the online world, which is constantly evolving and expanding—new channels are developing with greater frequency, and audiences are continuously exploring new sources of online content— Digital Marketing is one of the most crucial Aspects of Sales and Marketing. SMstudy Certified Digital Marketing Expert will be able to define all marketing activities that use electronic devices connected to the internet to engage with customers (e.g., computers, tablets, smartphones). SMstudy Certified Digital Marketing Experts will also be able to plan and develop, optimize all the available digital marketing channels that will effective for achieving the objectives defined for a product.
Successful candidates will be awarded the SMstudy Certified Digital Marketing Expert certification by SMstudy after passing the certification exam.

Certification Prerequisites Target Audience
Experience Education
SCDM-E 5 years of work experience Study of all processes from SMstudy Guide – Digital Marketing book, 40 mandatory educational hours and professional recommendation. Sales and Marketing Professionals and Specialists.

*Pass Rate for the SMstudy Certified Digital Marketing Expert examination indicates the percentage of candidates passing the exam in the first attempt who attempted all the questions.

Exam Format

  • Multiple choice
  • 180 questions per exam
  • No negative marks for wrong answers
  • 240 minutes duration
  • Proctored online exam

Audience Profile

This certification is appropriate for Sales and Marketing Professionals and Specialists who are interested in becoming a Digital Marketing Expert.


The candidate should have minimum of 5 years work experience. It is preferable to complete the SMstudy® Certified Digital Marketing Specialist and study all processes from the SMstudy Guide – Introduction and Digital Marketing book before applying for the SMstudy® Certified Digital Marketing Expert. It is also mandatory to gain 40 mandatory educational hours by attending Digital Marketing Expert training provided by a SMstudy approved Authorized Training Partner (A.T.P.) and produce professional recommendation.

How to Apply

  • Register for the SMstudy® Certified Digital Marketing Expert Certification.
  • Pay the certification course & exam fee. You need to submit relevant documents (if required).
  • Access the online course and take the exam
    • Access the online course on ‘Digital Marketing’.
    • Schedule the four hour proctored exam.
    • SMstudy verifies the application; confirms the exam date & time.
    • Take the four hour proctored exam online.
  • Upon successful completion of the exam get an online certificate.
    • Your name will be added to the SMstudy Certification Registry.
    • The physical certificate will be shipped to you.
    • If unable to pass the exam, you can schedule again and take a maximum of two free exam retakes.