[spacer height=”-50px”]Marketing Strategy Expert


SMstudy Certified Marketing Strategy Experts are facilitators who ensure that well-planned marketing strategies are in place to satisfy the goals set by the Corporate Marketing Strategy or Business Unit/Geographic Strategies. Marketing Strategy is one of the most crucial Aspects of Sales and Marketing. SMstudy Certified Marketing Strategy Experts will be able to define a product or brand’s unique value proposition, target markets, and strategies to connect with defined audiences. SMstudy Certified Marketing Strategy Experts will also be able to specify the overall pricing and distribution strategies of the product or brand, and outline the objectives, metrics, and budgets for all marketing activities.

Successful candidates will be awarded the SMstudy Certified Marketing Strategy Expert certification by SMstudy after passing the certification exam.

Certification Prerequisites Target Audience Price
Experience Education
SCMS-E 5 years of work experience Study of all processes from SMstudy Guide – Marketing Strategy book, 40 mandatory educational hours and professional recommendation. Sales and Marketing Professionals and Specialists. $600

Marketing Strategy Expert Brochure

Course brochure

Audience Profile

This certification is appropriate for Sales and Marketing Professionals and Specialists who are interested in becoming a Marketing Strategy Experts.


The candidate should have minimum of 5 years work experience. It is preferable to complete the SMstudy® Certified Marketing Strategy Specialist and study all processes from the SMstudy Guide – Introduction and Marketing Strategy book before applying for the SMstudy® Certified Marketing Strategy Expert. It is also mandatory to gain 40 mandatory educational hours by attending Marketing Strategy Expert training provided by a SMstudy approved Authorized Training Partner (A.T.P.) and produce professional recommendation.

Exam Format

  • Multiple Choice
  • 180 questions per exam
  • No negative marks for wrong answers
  • 240 minutes duration
  • Proctored online exam

How to Apply

  • Register for the SMstudy® Certified Marketing Strategy Professional Certification.
  • Pay the certification course & exam fee. You need to submit relevant documents (if required).
  • Access the online course and take the exam
    • Access the online course on ‘SMstudy® Certified Marketing Strategy Expert’.
    • Schedule the two hour proctored exam.
    • SMstudy verifies the application; confirms the exam date & time.
    • Take the two hour proctored exam online.
  • Upon successful completion of the exam get an online certificate.
    • Your name will be added to the SMstudy Certification Registry.
    • The physical certificate will be shipped to you.
    • If unable to pass the exam, you can schedule again and take a maximum of two free exam retakes.


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